Daily Search Reports
For our purposes, the terms keyword or keywords include keyword phrase or keyword phrases. Fetch the Web will perform keyword research services and find the daily search activity for all the keyword combinations that bear a relation to your business or service - many of which you might never have considered. There is a fine line between keywords that are popular and keywords that are too popular and too general to be useful.
The industry has a number of software tools that can be used to assist the SEO Analyst in their keyword search for the most relevant terms. One is the Yahoo Search Term Suggestion Tool. This is an excellent tool for locating new keywords and determining the frequency that individuals type in the phrase.
Search reports show daily activity by users.
Google AdWords Keyword Suggestions is also provided to help advertisers determine the best keywords for their sites. This tool does not display the frequency of searches for each keyword; however, it does provide a detailed listing of keyword suggestions based on the keyword you entered (depending on the willingness for cost-per-click [CPC], maximum day-spend AdWords will forecast traffic).
Search Engine Related Matches are provided by many search engines and directories including Yahoo!, Teoma, AltaVista, MSN, and AllTheWeb. They contain keyword suggestions after you conduct a search. These are usually shown at the bottom of the page, in the similar queries section that displays four or more keywords that are similar to the one searched.
