Pricing your Online Marketing Campaigns
Fetch the Web's main area of expertise is providing expert pay-per-click Marketing and media buying services to companies with an online marketing budget ranging from $5,000 to $100,000 per month. As a general rule, we do not deal with clients having pay-per-click or media buying budgets of less than $2,000 per month.
Giving a ballpark figure to accomplish online marketing is quite tricky; it really depends on exactly what products and services the client offers and how broad a scope of keywords the client would like to use. Targeted keyword lists can sometimes exceed 20,000 keywords and the conditions are different in every market. Since Online Marketing Strategies are built to fit the exact needs of a client, Fetch the Web needs to review each clients needs individually in order to give a quote. Some of the information we use in determining a price for a campaign can include the following:
- Your type of business (B2B or B2C)
- The number of pages in your website
- The number of Search Engine visitors you wish to attract
- The competitiveness of your market on the Internet
- Previous tracking and analytical information
- What your target cost per sale is
Ballpark Pricing
The following are base costs and reasonable estimates on setting up an online marketing campaign. These figures are published for the most part to give a good idea on what kind of budget is needed.
| Search Engine Optimization: | |
|---|---|
| 20 page site | $1,500 |
| 50 page site | $2,500 |
| 50+ pages | Contact FTW |
| SEM Maintenance: | |
|---|---|
| 20 page site | $250 monthly |
| 50 page site | $400 monthly |
| 50+ pages | Contact FTW |
| PPC: | |
|---|---|
| Setup: | $2,000 |
| Commission: | 15% monthly |
| Link Building Solutions: | |
|---|---|
| Setup | $200 |
| Monthly | $300 |
| Online Marketing Pricing | |
|---|---|
| Media Buying: | 15% Monthly |
| Keyword Analysis: | $200 - $500 |
| Tracking Solutions: | Varies by client and Application |
| Analytics & Reports: | Varies by client and Application |
| Hourly Rates: | |
|---|---|
| Link Building: | $50/hr |
| Copy Writing: | $75/hr |
| Programming: | $90/hr |
| Design: | $80/hr |
| Web Development: | $60/hr |
| Translation: | $75/hr |
| Analytics Consulting: | $95/hr |
*Note: All prices in US funds.
QUICK LINKS
Our Support
At Fetch the Web, we are committed to giving our clients efficient and reliable customer support. We are available for search engine optimization consultations or to answer any questions you may have.
If you have any questions regarding our company, how to setup a pay per click marketing campaign or the search engine optimization process, please feel free to use our contact form and we will respond as within the hour.
The online marketing field is rapidly growing and expanding. At Fetch the Web, we pride ourselves on keeping up to speed by improving our internet marketing skills, developing new strategies to increase your return on investment, and searching for new marketing ideas.
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